SEO, or Search Engine Optimization, is the process of optimizing your website to rank higher in search engines like Google. Higher rankings mean more visibility, which leads to increased traffic and potential conversions. SEO is crucial because it helps your ideal customers find you organically, making it a powerful and cost-effective marketing strategy.
To get started, simply subscribe to my monthly SEO subscription called the Professional SEO Partnership. Once you've subscribed, I'll reach out within 24 hours with a booking link for our first call, along with instructions on how to prepare for our initial meeting. This process ensures we're aligned and ready to create a successful SEO strategy for your business.
In our first meeting, we’ll discuss your business, past digital marketing efforts, and current SEO goals. We’ll dive into your needs and objectives to outline a strategic plan for the upcoming year. This conversation helps me understand your business better so I can tailor an effective SEO strategy for your growth.
Our second call, scheduled during the first meeting, is dedicated to reviewing your website's comprehensive SEO audit. This includes technical, on-page, and off-page aspects, as well as an analysis of your market and competitors. We’ll also finalize a content calendar to guide ongoing content creation efforts.
SEO is a long-term investment. Typically, you can expect to see noticeable improvements within 6 to 12 months. In the initial 3 to 6 months, we focus on laying the foundation with technical fixes, content optimization, and strategic planning. It’s a gradual process, but the results are more sustainable over time.
I provide weekly email reports detailing the work completed and any updates on the project. Monthly, we’ll have a video call to discuss the past month’s progress and plans for the upcoming month. You’ll also have access to a LookerStudio dashboard to track key metrics and a Trello board to view ongoing work, content calendars, and technical tasks.
SEO is a complex, ever-evolving field that requires specialized knowledge and consistent monitoring. By outsourcing to an SEO professional, you save time and avoid the learning curve, ensuring your strategy is up-to-date with the latest trends and best practices. My approach is results-driven, helping you achieve more visibility, traffic, and conversions without the trial and error so that you can focus on the development and growth of your business.
Not necessarily! Many SEO improvements can be made on an existing website through technical fixes and on-page optimizations. However, if your site is outdated or poorly structured, a redesign might be beneficial to ensure a strong foundation for long-term SEO success.
No, the monthly fee does not include the cost of purchasing backlinks. While I prioritize organic backlink growth, some industries may require purchased backlinks to establish authority. I recommend a budget of $1,000 to $2,000 per month for high-quality, reputable backlinks, depending on your industry.
Yes, my services operate on a monthly subscription basis without any contracts, so you’re free to cancel if you’re not satisfied. However, keep in mind that SEO is a long-term strategy, and the best results typically appear after a sustained effort of at least 6 to 12 months.
If you need extra work, such as a website rebuild or custom SEO services, I offer a WordPress-based website rebuild for $5,000 (for sites with 25 pages or fewer). For larger or more complex projects, I provide custom pricing based on your specific needs.
Absolutely! Local SEO is a critical part of my strategy for businesses targeting customers in a specific area. I optimize for local search terms and help enhance your Google Business Profile, so nearby customers can easily find your business.